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AI crawlers · AI search and answers

Bingbot

Bingbot is Microsoft’s crawler used for Bing search, which also powers Microsoft Copilot and other AI tools.

What it means for your site

It reads pages to answer and cite sources. If you block it, your site can no longer appear or be cited in those answers.

Should you allow or block it?

Allow it if you want your brand to appear and be cited in AI answers. It’s the most important crawler for AI visibility.

How to allow or block it

To allow it (in the robots.txt file at the root of your site):

User-agent: Bingbot
Allow: /

To block it:

User-agent: Bingbot
Disallow: /

Anyone can put a crawler’s name in their user agent. To confirm a visit is genuine, check the IP address against the list the company publishes. Blocks at the CDN or firewall don’t show up in robots.txt.

How to know if it visits your site

The robots.txt checker shows whether this crawler is allowed. With a Neural Ranks account, the AI crawlers page in your dashboard shows how often each crawler visits your site and which pages it reads.

Check my robots.txt

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